★ wanayoo — archive 1999 http://usatoday.com/tech/v0000044.htm



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10/19/99- Updated 10:20 PM ET

Amazon.com

www.amazon.com

Amazon wins top honors in every category but cost. And with the same excellent navigation, checkout, and delivery that the company pioneered for books, it's no wonder. Returning electronics did prove difficult, though; the Forrester shopper had to send three email requests. However, Amazon provides free return shipping via UPS.

	PowerRanking	Ranked out of 9

Cost	9.75	7

Customer Service	11.91	1

Delivery	10.78	1

Features	9.69	1

Transacting	9.02	1

Usability	10.39	1

Overall	61.55	1